Our Story & Culture
As South Africans living in the south of Spain, we found ourselves constantly craving the flavours of home - biltong, boerewors, rusks, chutney, and so much more. We couldn't find these unique and treasured tastes anywhere nearby. But then it hit us... what if we brought some of Southern Africa to our doorstep, and to the homes of fellow Southern Africans throughout Europe? Just like that, South Africa 2 You (SA2EU) was born!
We quickly realised this was about so much more than satisfying our own cravings. It was about preserving our culture, sharing it with others, and passing it down to future generations. You see, being Southern African isn't just about where you live or where you were born. It's a feeling, a way of life, a warm and welcoming spirit that stays with you no matter where you go.
At SA2EU, everything we do is inspired by our immense love for Southern African culture, its produce, our vibrant heritage, and the importance of family, community, and ubuntu. Food, specifically, has a beautiful way of connecting people and cultures. With every bite and sip, we're transported back to the joyful memories of gatherings with loved ones, the comfort of familiar flavours, and the warm embrace of the southern sun.
As proud ambassadors of our culture, we've made it our mission to carefully curate the finest, most authentic products, ensuring that every one of them brings that feeling and comfort of home. From the authentic flavours of our biltong, uniquely South African spices and sauces, to the crunchy, comforting goodness of dipping an Ouma rusk, each product is a celebration of our heritage.
But SA2EU is more than just an online shop. We're building a community, a family of fellow Southern Africans and those who simply love our tastes and culture. We're here to bring big smiles to your face, to remind you of the good times, and to help you create new memories with the flavors you love.
When you shop with us, you can trust that you're getting the real deal. We're dedicated to providing a secure, easy, and enjoyable shopping experience, with top-notch customer service that feels like chatting with a friend. Because at the end of the day, it's about so much more than just the products we sell. It's about the connections we make, the stories we share, and the pride we have in our incredible Southern African culture.
So come join us on this flavourful journey! Whether you're a Saffa longing for a taste of home, or simply someone who appreciates the finer things in life, we invite you to experience the warmth, the joy, and the unbeatable flavours of Southern Africa. Let's preserve our heritage, share our stories, and savour every delicious moment together.
Welcome to SA2EU, where there's no taste like home!